Gotta be honest with you: this just isn’t true - when you’re writing for the online world, that is. See, the digital world is your oyster. You’re no longer confined to the businesses who line the actual Main Street – your net of potential clients extends to EVERYONE on the internet (seriously, there are DROVES of people to work with in Canada, the US, Australia, and the UK, to name a few).

You want some hard number data? Here’s a fun stat: For 2020 alone, the growth of online education reached over $200 billion. By 2026, it could rise to $376 billion. Online course creators are already finding it hard to hire copywriters – speaking from personal experience, I’ve been solidly booked out for the past two years, and I don’t have enough conversion copywriters to refer to my would-be clients. Point blank, there’s clients a-plenty for us all. Rejoice.

The world of online marketing is always shifting, which means you’ll always be learning something new. But to get *officially* get started, you really only need to learn 3 key email sequences and maybe a sales page if you find you enjoy writing them. You can offer these same deliverables using the same persuasion techniques for every new client (I’ll teach you). They all need them!

As much as our clients need us, our copy is really just one piece of the big puzzle of their business. We copywriters have this big, inflated fear that our copy is 100% the key to whether our client’s launch is a success or not, but it’s not. Copywriting is 1 piece of the Success Ecosphere. And the Success Ecosphere includes a dozen other factors a copywriter has no control of. Course creators know that. And if they don’t, I can teach you how to explain it to ‘em. And how to help set them up for even better success.